The pandemic has forced all of us to adapt in ways we never dreamed of, including the Doña Ana Arts Council (DAAC). Not only have they switched children’s programs, art classes and art history courses to Zoom, but they created an online gallery and presented this year’s Community Arts Awards by video stream. Realizing that Covid-19 was not going away anytime soon and a vaccine still on the horizon, DAAC made the decision to invest in a new website that would be faster, could handle online sales of art work and merchandise, and handle increased traffic. Even when the pandemic is history, having a strong online presence will be necessary to stay up-to-date and survive the changing marketplace.
Thus, the non-profit organization’s new website launched on October 2, just in time for this year’s virtual Renaissance ArtsFaire. According to DAAC Executive Director, Greg Smith, “The work that former executive director and current communications director, Kathleen Albers has done, with help from Wilson-Binkley, has resulted in an exciting online presence we hope you will take a look at. The address is still the same, www.daarts.org, and many of the features will be familiar. However, how one moves from one page to another, and the speed with which we move should all feel new.”
Smith continued, “Watch for new additions in coming months, but when you visit now, please pay particular attention to information about the RenFaire and class offerings available. Please also check out the galleries for ‘Metaphor for a Virus’ and our October gallery show with Richard Harris.”
The Renaissance ArtsFaire online marketplace opens October 15 with links to RenFaire vendors’ e-commerce sites, and T-shirts and buttons featuring this year’s 49th Annual Faire design titled “NO FAIRE”. It’s a common sentiment for 2020.
The Doña Ana Arts Council (DAAC) is a non-profit 501c3 organization working to enhance the quality of life through the arts in the greater Las Cruces area. Funds raised at the Renaissance ArtsFaire support arts education for children and opportunities for local artists. DAAC’s offices, gallery and Arts & Cultural Center are located at 250 W. Amador Ave. in downtown Las Cruces. More information may be found by visiting www.daarts.org , emailing email@example.com or by calling (575) 523-6403